Thank you, I prepared a new design for my newest product http://seo.skyul.com and I will implement that in the main domain as well and see how people are reacting to it.
Marketing guy here, once cleaned up that will be a massive 'trust' improvement. Though I'm a little confused, you seem to have a proxy scanner on one page and a kw tool on the new site... what are you doing? If your focusing on search volume and KW cost, Google have a very good tool for this so not sure why I would use you? I cant see a USP.
In general, the new website will help but probably less than most people think. The most important thing for a product is distribution channels until they build their own brand. For a product like yours (either) you need to get a view on what your expected customer life value is, what margin you expect to retain and then look at distribution channels you can fit. An obvious one is Adwords. Test using social as a knowledge point. Also look to resell your product via other seo 'experts' as you might get fast recognition through this.
I'm not kidding about the distribution focus. As a young marketer I was so concerned about a perfect website and content. Experience has taught me I will take a weak product & sale point coupled with good distribution over a great product/website with weak distribution any-day.
The visual design here looks much better, BUT that page doesn't even say what your service does! That should be put in a prominent tagline, like "Skyul is <this useful thing>"... whatever it actually is.
The most prominent item on the page is a search box... but I don't even know what I'm supposed to search for – apparently search terms? Why? Your page doesn't tell me anything I need to know.
And the main call to action – "Start an account today" – is smaller than the search button... and even below the fold on my screen.
Comments
Thank you, I prepared a new design for my newest product http://seo.skyul.com and I will implement that in the main domain as well and see how people are reacting to it.
Marketing guy here, once cleaned up that will be a massive 'trust' improvement. Though I'm a little confused, you seem to have a proxy scanner on one page and a kw tool on the new site... what are you doing? If your focusing on search volume and KW cost, Google have a very good tool for this so not sure why I would use you? I cant see a USP.
In general, the new website will help but probably less than most people think. The most important thing for a product is distribution channels until they build their own brand. For a product like yours (either) you need to get a view on what your expected customer life value is, what margin you expect to retain and then look at distribution channels you can fit. An obvious one is Adwords. Test using social as a knowledge point. Also look to resell your product via other seo 'experts' as you might get fast recognition through this.
I'm not kidding about the distribution focus. As a young marketer I was so concerned about a perfect website and content. Experience has taught me I will take a weak product & sale point coupled with good distribution over a great product/website with weak distribution any-day.
The visual design here looks much better, BUT that page doesn't even say what your service does! That should be put in a prominent tagline, like "Skyul is <this useful thing>"... whatever it actually is.
The most prominent item on the page is a search box... but I don't even know what I'm supposed to search for – apparently search terms? Why? Your page doesn't tell me anything I need to know.
And the main call to action – "Start an account today" – is smaller than the search button... and even below the fold on my screen.
Bottom line – read up on building effective landing pages! Start here for a quick summary: https://www.formstack.com/the-anatomy-of-a-perfect-landing-p...
You'll need to know this kind of thing to build a successful project in any niche.