They've been using several keywords like "hire magento developers", "magento developers", "opencart developers" et al. Apparently, there were major changes in Google seo policy a few years back which hurt these guys a lot.
Targeting digital agencies and vertical specific companies sounds like a great idea. They've tried this in past but the only issue was most of the email ids they got were that of support or help desk. I'll ask them to try this again and oversee execution.
They're already into extensions for magento and opencart and have excellent rating there. They've also started developing other products for developers and agencies.
Targeting agencies is easier than you think - I got the top uk 100 in an hour from an awards site and then just ran through twitter, companies house and LinkedIn till I got the names of the top people. I followed a couple and then made cold calls based on what I knew - worked ok but I stopped filling my pipeline because I was a fool
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Thanks for the notes.
They've been using several keywords like "hire magento developers", "magento developers", "opencart developers" et al. Apparently, there were major changes in Google seo policy a few years back which hurt these guys a lot.
Targeting digital agencies and vertical specific companies sounds like a great idea. They've tried this in past but the only issue was most of the email ids they got were that of support or help desk. I'll ask them to try this again and oversee execution.
They're already into extensions for magento and opencart and have excellent rating there. They've also started developing other products for developers and agencies.
Thanks again for the excellent inputs.
Targeting agencies is easier than you think - I got the top uk 100 in an hour from an awards site and then just ran through twitter, companies house and LinkedIn till I got the names of the top people. I followed a couple and then made cold calls based on what I knew - worked ok but I stopped filling my pipeline because I was a fool
It's quite doable
Agreed - it sounds doable. Let me try it out and update you about the progress.
Many thanks for the suggestions.