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I can't really envision a scenario where Twitter killed them, but if you can, please share.

They enter the market with a competing product.

See: "eBay Payments by Billpoint"

for a classic example of how even in the most optimal scenario, the platform doesn't always win when it tries to compete with the ecosystem.

They already did through their acquisition of Tweetdeck and it hasn't lead to any such action from Twitter in the years since.

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