PRWeb is probably the best press release distributor, as far as PR for SEO goes. People do read them, they rank well, etc.
I agree with the others, with reservations: the thing to remember about SEO is that the results compound; if you bring in 20% more visitors with your off-site marketing, and you get 20% higher conversions with your on-site redesign, that's 44% more customers. If you're going to do a PR, make sure you have a blog for your new visitors to read, too.
(Incidentally, I work at a company that does SEO, including press releases. Email address is in the profile).
I asked this in a question above, would a company news section accomplish the same objective of a blog? i.e. Ticket Trunk sponsors charity event (news) vs Why we sponsor Charities (Blog).
To my limited understanding they would and if that's the case, then is having a news section itself an SEO strategy?
A news section looks more official; a blog section gets more traffic. If you have enough time for both, do it; if you have to pick, do a blog.
One problem with a news section is that you can't do one if you aren't generating news. Your blog can be trivial, but your news section needs to have higher standards.
Comments
PRWeb is probably the best press release distributor, as far as PR for SEO goes. People do read them, they rank well, etc.
I agree with the others, with reservations: the thing to remember about SEO is that the results compound; if you bring in 20% more visitors with your off-site marketing, and you get 20% higher conversions with your on-site redesign, that's 44% more customers. If you're going to do a PR, make sure you have a blog for your new visitors to read, too.
(Incidentally, I work at a company that does SEO, including press releases. Email address is in the profile).
I asked this in a question above, would a company news section accomplish the same objective of a blog? i.e. Ticket Trunk sponsors charity event (news) vs Why we sponsor Charities (Blog).
To my limited understanding they would and if that's the case, then is having a news section itself an SEO strategy?
A news section looks more official; a blog section gets more traffic. If you have enough time for both, do it; if you have to pick, do a blog.
One problem with a news section is that you can't do one if you aren't generating news. Your blog can be trivial, but your news section needs to have higher standards.