Comment on Show HN: Sleepio - how I cured my insomnia, turned into software.parentComments−phamesOP14yYep peer referral is the most powerful driver - you've echoed the view of pretty much every sleep sufferer I've interviewed!The Boots partnership was in part to try to build that trust (and therefore value).
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Yep peer referral is the most powerful driver - you've echoed the view of pretty much every sleep sufferer I've interviewed!
The Boots partnership was in part to try to build that trust (and therefore value).