Both are marketing gimmick at the end of the day. And Apple (Jobs) has been leading in that department very well - Nokia had 3G long before iPhone 3G was released. Nokia had multitasking long before it was there in iPhone 4. And Nokia E6 had a PPI of 328, much before 'Retina Display' was advertised... and such high PPI is useless except for marketing anyway.
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Both are marketing gimmick at the end of the day. And Apple (Jobs) has been leading in that department very well - Nokia had 3G long before iPhone 3G was released. Nokia had multitasking long before it was there in iPhone 4. And Nokia E6 had a PPI of 328, much before 'Retina Display' was advertised... and such high PPI is useless except for marketing anyway.