> We’ve put Sortfolio on the clock: We either sell it by July 1, or we close it down.
I'm wondering, If you had $480,000, why not spend 10% of that to build an alternative, and release it on July 1. After all the customers are going to have to signup to a new payment system either way.
So if 37 Signals is more popular than you, what value there in paying $480,000 for a site whose customers may not be interested in it after 37 Signals leaves?
Exactly, so you should expect some customers will leave once there is a sale, perhaps a significant amount. And if there is no sale they will be closing shop on July 1, so 37signals won't compete with your product if you build an alternative.
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> We’ve put Sortfolio on the clock: We either sell it by July 1, or we close it down.
I'm wondering, If you had $480,000, why not spend 10% of that to build an alternative, and release it on July 1. After all the customers are going to have to signup to a new payment system either way.
It's a customer challenge not a technical one.
Because 37 Signals is more popular than you are.
So if 37 Signals is more popular than you, what value there in paying $480,000 for a site whose customers may not be interested in it after 37 Signals leaves?
The brand value because of the 37 signals past cachet. The same reason brand x can be owned by random hedge fund company and people will still buy it.
Exactly, so you should expect some customers will leave once there is a sale, perhaps a significant amount. And if there is no sale they will be closing shop on July 1, so 37signals won't compete with your product if you build an alternative.