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And calling out other businesses(FlipKart, LetsBuy etc) when promoting their own business makes this video unwatchable.

Our main aim with this blog post was to create awareness about our market, the 'online selling' market in India. To depict the problems that customers which are trying to sell online face, we used an adjacent market, the 'online buying' market to compare and contrast, and to show how 'online buying' has been made easy by FlipKart and Letsbuy, and why their is need for a similar revolution in the 'online selling' side. Also as Flipkart is the pioneer in E-Commerce in India, we have a lot of respect for them, and this is our hats off to them. And Flipkart took in in good humor, and even tweeted about the blog and the video, to its followers. So I think we did that part right.

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