Turn on re-marketing as quickly as possible. You don't have to start paying for it right now but at least setup the tags so you can start cookie-ing new visitors - you can do this with Google Adwords. Feel free to contact me if you need help setting this up.
Great idea on re-marketing, it is really cost effective - downright cheap to do. If you are not sure what is is - http://en.wikipedia.org/wiki/Behavioral_retargeting but basically a banner follows a user that has come to your site for 30/60/90 days and keeps your brand in their focus.
The only thing you need before you sign up is a banner, any banner - even if it gets rejected you can still have the tracking pixel on your site and then target your users.
Comments
Turn on re-marketing as quickly as possible. You don't have to start paying for it right now but at least setup the tags so you can start cookie-ing new visitors - you can do this with Google Adwords. Feel free to contact me if you need help setting this up.
Press is the best way to leverage re-marketing.
Great idea on re-marketing, it is really cost effective - downright cheap to do. If you are not sure what is is - http://en.wikipedia.org/wiki/Behavioral_retargeting but basically a banner follows a user that has come to your site for 30/60/90 days and keeps your brand in their focus.
A better (cheaper) solution is http://adroll.com, I use them for my corporate site at http://www.webheat.com and they are pretty cheap and easy to setup.
The only thing you need before you sign up is a banner, any banner - even if it gets rejected you can still have the tracking pixel on your site and then target your users.
Thanks! I'll try to figure out what this re-marketing thing is and check out the tools you've mentioned!
Thank you very much for such a kind offer! I'll definitely get back to you after I find out what re-marketing is... :-S