You make it sound so simple. Perhaps they wish to sell more units rather than make larger margins. If their current production is incapable of sustaining current demand, it's perfectly reasonable to issue this statement and make people wait rather than raise the price. Companies do this all the time: Apple immediately comes to mind.
You aren't stuck declaring one price forever, immutable. If you're selling out your limited stock now and you want to make more later, set the price higher now, use the profits to make more with better economy of scale and sell them cheaper. Everybody wins. Leaving money on the table may sound noble, but it makes me wonder about the odds of the company being there tomorrow. Not that many companies are so generously endowed with resources that they can just pick and choose what they take like that.
Comments
You make it sound so simple. Perhaps they wish to sell more units rather than make larger margins. If their current production is incapable of sustaining current demand, it's perfectly reasonable to issue this statement and make people wait rather than raise the price. Companies do this all the time: Apple immediately comes to mind.
You aren't stuck declaring one price forever, immutable. If you're selling out your limited stock now and you want to make more later, set the price higher now, use the profits to make more with better economy of scale and sell them cheaper. Everybody wins. Leaving money on the table may sound noble, but it makes me wonder about the odds of the company being there tomorrow. Not that many companies are so generously endowed with resources that they can just pick and choose what they take like that.