Honestly? It sounds like they may have no stock and are waiting on pre-orders to size their first run (especially since they only have renderings of the product).
ObiTalk has the same problem. They were selling the Obi110 for $50 on Amazon and it was constantly selling out within minutes and scammers were buying them and putting them on Amazon for a lot more. Finally, they were able to produce enough to meet demand and then the scammers found they weren't able to sell them at the high price anymore.
There's reasonable reasons to want to price it lower. They don't want potential future customers to see a really high price up front and not come back and check later when the price drops. They may also want to find out what the real demand would be at that price.
However, it might be an interesting experience to auction off the first x units as a way to show the high demand and what people would be willing to pay for it.
> However, it might be an interesting experience to auction off the first x units as a way to show the high demand and what people would be willing to pay for it.
That's brilliant. Anyone know if this has ever been tried?
You make it sound so simple. Perhaps they wish to sell more units rather than make larger margins. If their current production is incapable of sustaining current demand, it's perfectly reasonable to issue this statement and make people wait rather than raise the price. Companies do this all the time: Apple immediately comes to mind.
You aren't stuck declaring one price forever, immutable. If you're selling out your limited stock now and you want to make more later, set the price higher now, use the profits to make more with better economy of scale and sell them cheaper. Everybody wins. Leaving money on the table may sound noble, but it makes me wonder about the odds of the company being there tomorrow. Not that many companies are so generously endowed with resources that they can just pick and choose what they take like that.
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> Unfortunately, we don’t have enough stock to meet the demand. So please order the unit as soon as possible at our online store
Interesting statement. If demand is so high and supply is so limited, price it higher. I'm guessing this is simply marketing mumbo jumbo.
Honestly? It sounds like they may have no stock and are waiting on pre-orders to size their first run (especially since they only have renderings of the product).
ObiTalk has the same problem. They were selling the Obi110 for $50 on Amazon and it was constantly selling out within minutes and scammers were buying them and putting them on Amazon for a lot more. Finally, they were able to produce enough to meet demand and then the scammers found they weren't able to sell them at the high price anymore.
There's reasonable reasons to want to price it lower. They don't want potential future customers to see a really high price up front and not come back and check later when the price drops. They may also want to find out what the real demand would be at that price.
However, it might be an interesting experience to auction off the first x units as a way to show the high demand and what people would be willing to pay for it.
> However, it might be an interesting experience to auction off the first x units as a way to show the high demand and what people would be willing to pay for it.
That's brilliant. Anyone know if this has ever been tried?
Google's IPO.
Albeit a bit different, Kickstarter tiered "products" are one way to test this...
It is a real product and it is in stock and shipping. For pictures see http://www.facebook.com/media/set/?set=a.10150335195698585.3...
You make it sound so simple. Perhaps they wish to sell more units rather than make larger margins. If their current production is incapable of sustaining current demand, it's perfectly reasonable to issue this statement and make people wait rather than raise the price. Companies do this all the time: Apple immediately comes to mind.
You aren't stuck declaring one price forever, immutable. If you're selling out your limited stock now and you want to make more later, set the price higher now, use the profits to make more with better economy of scale and sell them cheaper. Everybody wins. Leaving money on the table may sound noble, but it makes me wonder about the odds of the company being there tomorrow. Not that many companies are so generously endowed with resources that they can just pick and choose what they take like that.
I really hate these marketing craps.
Just give tech specs and price.If the suppy is so limited, after all items sold-old, take pre-orders for the next party...