I don't understand the incentives for google to deny AdWords to someone. AdWords is what ultimately gives Google the profits, not AdSense. Google already has plenty of places for you to see ads, and AdWords is the product that actually takes money acquired through other industries and funnels it into Google.
I really don't think it's being done of malicious intent. I think it's very likely that it's just being done because of negligence, since service/app reviews happen to be frequently scraped.
The complaint is indeed about negligence, not malice.
Google puts some effort into making sure that (i) people aren't annoyed by ads directing them to content they didn't want, and (ii) the top ads are good quality and likely to have a good click-through rate. Ads that have a high quality score cost less to place for that reason, ads with a low quality score don't get placed, or get placed on the second page of ads.
Easy, if anyone was allowed to put any ad on adwords the quality would quickly go down. Google has made a lot of money on having ads that users perceive to be useful. If they lose this perception and people ignore the ads then they stand to lose big.
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I don't understand the incentives for google to deny AdWords to someone. AdWords is what ultimately gives Google the profits, not AdSense. Google already has plenty of places for you to see ads, and AdWords is the product that actually takes money acquired through other industries and funnels it into Google.
I really don't think it's being done of malicious intent. I think it's very likely that it's just being done because of negligence, since service/app reviews happen to be frequently scraped.
The complaint is indeed about negligence, not malice.
Google puts some effort into making sure that (i) people aren't annoyed by ads directing them to content they didn't want, and (ii) the top ads are good quality and likely to have a good click-through rate. Ads that have a high quality score cost less to place for that reason, ads with a low quality score don't get placed, or get placed on the second page of ads.
Easy, if anyone was allowed to put any ad on adwords the quality would quickly go down. Google has made a lot of money on having ads that users perceive to be useful. If they lose this perception and people ignore the ads then they stand to lose big.