The idea is easy to understand to anyone that knows that tinyurl is. Otherwise, they might be confused. I think a screenshot of the address bar showing a long url and your short "keyphrase" one would help explain your site to your users. I also don't particularly like the design (e.g. the font, black background, blue links...) I'd suggest a simple white page, something like the google homepage.
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I'm most interested in whether the idea is easy to understand, any feedback is very much appreciated!
The idea is easy to understand to anyone that knows that tinyurl is. Otherwise, they might be confused. I think a screenshot of the address bar showing a long url and your short "keyphrase" one would help explain your site to your users. I also don't particularly like the design (e.g. the font, black background, blue links...) I'd suggest a simple white page, something like the google homepage.
The screenshot idea is genius, I'm going to try that. Simple is good, I'll definitely take that into account.