Thanks, you're right that is the biggest problem we are currently facing. We seem to have good "retention" rate with our iphone apps (people who come back often to use the app), but our downloads are low. I must admit I'm not sure what we propose is compelling enough for people to change their news reading habits. Will people really come to us to consume news or will they simply google the people instead -- that we do not know yet.
I currently use the app to track my favorite hockey team and it works pretty well. I get all the signings / analysis / articles in almost real-time. I think it's definitely useful for sports -- but then again I could probably get such news through team-specific rss feeds.
Comments
Thanks, you're right that is the biggest problem we are currently facing. We seem to have good "retention" rate with our iphone apps (people who come back often to use the app), but our downloads are low. I must admit I'm not sure what we propose is compelling enough for people to change their news reading habits. Will people really come to us to consume news or will they simply google the people instead -- that we do not know yet.
I currently use the app to track my favorite hockey team and it works pretty well. I get all the signings / analysis / articles in almost real-time. I think it's definitely useful for sports -- but then again I could probably get such news through team-specific rss feeds.