And the author of this article doesn't take in to account the possibility that Apple gave Gizmodo the phone to build up the hype for the new iPhone?
It's the oldest trick in the book. Costs just one prototype and the whole internet is talking about it. I don't believe anything of the "stolen", "lost" or perhaps even "mugged" stories. The "mugged" I came up with myself. Makes as much sense as stolen etc.
I dunno. With all the fake photos out there I feel like maybe Apple had to step up their slow-leak campaign to include actual hardware this time around. There's some pretty strong competition out and iPhone 3G owners on a 2 year contract are now looking at a small early termination fee if they wanted to jump ship. Now is a pretty good time to build hype post-iPad -- let consumers know Apple hasn't forgotten about the iPhone. Between this, the iPad launch, iPhone OS 4 and new MacBooks Apple has pretty much dominated the tech media for the last 4 weeks.
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And the author of this article doesn't take in to account the possibility that Apple gave Gizmodo the phone to build up the hype for the new iPhone?
It's the oldest trick in the book. Costs just one prototype and the whole internet is talking about it. I don't believe anything of the "stolen", "lost" or perhaps even "mugged" stories. The "mugged" I came up with myself. Makes as much sense as stolen etc.
This post says it better than I could:
http://www.reddit.com/r/reddit.com/comments/bt3cp/this_is_ap...
I dunno. With all the fake photos out there I feel like maybe Apple had to step up their slow-leak campaign to include actual hardware this time around. There's some pretty strong competition out and iPhone 3G owners on a 2 year contract are now looking at a small early termination fee if they wanted to jump ship. Now is a pretty good time to build hype post-iPad -- let consumers know Apple hasn't forgotten about the iPhone. Between this, the iPad launch, iPhone OS 4 and new MacBooks Apple has pretty much dominated the tech media for the last 4 weeks.