Mystalic

Co-founder and Partner, #DominateFund, an early-stage fund that helps startups gain attention for their products through coaching on PR/press, user acquisition, marketing and Hollywood/celebs -- co-founded by two YCers (Tracks.by - W12). Investors in Clever, Virool & FundersClub.

Also a columnist/commentator at CNET. Author of Captivology: The Secret Science of Capturing People's Attention (Penguin Riverhead, 2014). Former Co-Editor & Editor-at-Large of Mashable.

http://benparr.com