I very much doubt Apple sells anything at a loss. It's really not their style. Their margins are the envy of the entire industry, and Apple takes home 90% of cell phone profits[0]
The fact that they can create a phone/device with "inferior" tech and sell it at blockbuster margins proves to me that most people aren't interested in specs, but rather the whole experience and ecosystem. This is something Apple understands well and invests heavily in experience.
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I very much doubt Apple sells anything at a loss. It's really not their style. Their margins are the envy of the entire industry, and Apple takes home 90% of cell phone profits[0]
The fact that they can create a phone/device with "inferior" tech and sell it at blockbuster margins proves to me that most people aren't interested in specs, but rather the whole experience and ecosystem. This is something Apple understands well and invests heavily in experience.
[0] http://www.cnbc.com/2015/02/09/dominant-apple-takes-90-of-sm...