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In 2012 they had a surplus of more than $100,000,000 though...

And still, $30,000,000 for administrative cost? $45,000,000 for marketing? (never saw any ads for firefox, did you? I have no idea what they spent so much money on)

The discussion of those numbers is here:

https://static.mozilla.com/moco/en-US/pdf/Mozilla_Audited_Fi...

It isn't hugely informative, but I would guess that the $9 million in office leases mentioned towards the end is categorized as an administrative cost.

Marketing is not just ads. They support a lot of projects like the Stupid Shit No One Needs & Terrible Ideas Hackathon[1], the Gigabit Community Fund[2], the Hive NYC Learning Network[3], and many more, which probably are itemized as marketing.

[1] http://stupidhackathon.github.io/

[2] https://www.mozilla.org/en-US/gigabit/

[3] http://hivenyc.org/

Maybe you can email them and ask?

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