Comment on Things that aren't workparentComments−akharris11yI think you're absolutely right. Same rule for blogging as for conferences - if you're writing for your customers or users, then that's good.I've yet to see a case where writing posts about running a startup falls into that category.−millisecond11y37 Signals blogged about running a startup to good effect. Although worth noting that I believe they stopped doing conferences and lightened up on blogging considerably in the past few years.
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I think you're absolutely right. Same rule for blogging as for conferences - if you're writing for your customers or users, then that's good.
I've yet to see a case where writing posts about running a startup falls into that category.
37 Signals blogged about running a startup to good effect. Although worth noting that I believe they stopped doing conferences and lightened up on blogging considerably in the past few years.