You should have seen the YC hackathon, it was pretty clear they took the youngest applicants. Speaking like that is appealing to high school and college kids rather than using more formal language. He wasn't addressing journalists and CEOs, he was addressing kids. I think "be awesomer" is a fun way to phrase it for that target audience that is less likely to come across as dry or put them to sleep compared to alternatives like don't bury the lede.
I do like fun, goofy language but I hard a hard time with it in this context. ..probably because I went into reading the article with a certain attitude that didn't match "awesomer".
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You should have seen the YC hackathon, it was pretty clear they took the youngest applicants. Speaking like that is appealing to high school and college kids rather than using more formal language. He wasn't addressing journalists and CEOs, he was addressing kids. I think "be awesomer" is a fun way to phrase it for that target audience that is less likely to come across as dry or put them to sleep compared to alternatives like don't bury the lede.
yup -- you pretty much nailed it :)
I do like fun, goofy language but I hard a hard time with it in this context. ..probably because I went into reading the article with a certain attitude that didn't match "awesomer".
oh well.. :)
very true, although the writing style and angle taken towards the included multimedia content could suffice right? rather than just making up words