At some point some things are a matter of taste and some people will like one design while others will like the other.
For example for me it's the opposite than this author: I don't like video too much; I'd rather read and a sign-up page is more intimidating than some text explaining the service.
I agree with you. The video is a big turnoff to me. Give me details somewhere in print. I'd bounce off the Zumbox page quickly. It looks more like someone just trying to gather my info to sell.
Comments
At some point some things are a matter of taste and some people will like one design while others will like the other.
For example for me it's the opposite than this author: I don't like video too much; I'd rather read and a sign-up page is more intimidating than some text explaining the service.
I agree with you. The video is a big turnoff to me. Give me details somewhere in print. I'd bounce off the Zumbox page quickly. It looks more like someone just trying to gather my info to sell.