All of these terms just seem designed to haul in the people with the biggest egos. You're not just a widget, working on a computer, producing results. You're on stage, with lights and speakers and a crowd cheering your name! You're world famous! Go you!
I have no interest in being a 10x rock ninja. I'm happy being a programmer, or 'engineer' if I want to feel especially fancy.
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Personally I would skip any job ad that asked for "10x programmers", or ninjas or whatever else is popular right now.
Are companies not hiring 'rock stars' anymore?
All of these terms just seem designed to haul in the people with the biggest egos. You're not just a widget, working on a computer, producing results. You're on stage, with lights and speakers and a crowd cheering your name! You're world famous! Go you!
I have no interest in being a 10x rock ninja. I'm happy being a programmer, or 'engineer' if I want to feel especially fancy.