This makes the Amazon Fire Phone look like a good idea...

The amount of hurdles this needs to overcome to be purchased include:

-Willing to sign up for a cellular plan with AT&T

-Being Female and also thinking Intel is a fashionable company

-Willing to spend $500 on a fashion product from a company who mainly sells computer chips

-Find the design appealing, I have a strong hunch that this won't appeal to everyone from 13-90.

-Can stop in to one of these 2 "exclusive" stores to actually see what this thing is

-Accept the many limitations vs competitors (no voice input nor keyboard?)

-Actually believe this software/hardware will be upgraded ever again

-Willing to accept its lifespan is 2 years before you have to start paying a monthly fee to use it

Well, that's about the first quarter of my list but I've run out of time..