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Comment on Seth Godin Tries Out Brandjacking

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This is just like MerchantCircle, GetSatisfaction, etc. How many of these types of sites can businesses bear before deciding enough is enough? I don't think there's room for many more.

I wonder when fingers will be broken because an internet company thinks they can get into the extortion business without hiring any goons. Seriously. Legal responses are limited, and it's only a matter of time before a targeted company decides to try Plan B because Plan A sucks.

Cool, then once I get sick of programming I can change couriers and become a Web2.0 goon.

They have to undercut all of them by doing it themselves. If big brands start publishing this stuff on their own sites, no one will bother with the other sites.

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