People opposed to using "objective" or "meritocracy" as labels are arguing for more nuance

This sentence is an oxymoron. An objective hiring process is one that looks at facts, more specifically those related to job performance and past performance with related tasks. Those are, IMO, quite literally the only things that should factor into the process since at the end of the day they're the only things that matter.

Coincidentally, this is described as a meritocracy. A process where you're judged solely on what you do, not what you are.