But isn't that a case of selling shovels vs mining yourself?
No one made money on solar itself because everyone made the rational decision to invest in it at the same time. That produced an oversupply, which meant less profits, but a very successful outcome in terms of supply.
That doesn't mean there aren't opportunities - just that they are hard to predict during disruption (what's new, right?)
Right, but what shovels are you going to sell during the solar gold rush?
That produced an oversupply, which meant less profits
No idea honestly. My assumption was that the energy efficiency of solar (i.e. how much it costs to R&D + implement) has been so poor that many people/organizations ditched it.
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But isn't that a case of selling shovels vs mining yourself?
No one made money on solar itself because everyone made the rational decision to invest in it at the same time. That produced an oversupply, which meant less profits, but a very successful outcome in terms of supply.
That doesn't mean there aren't opportunities - just that they are hard to predict during disruption (what's new, right?)
Right, but what shovels are you going to sell during the solar gold rush?
No idea honestly. My assumption was that the energy efficiency of solar (i.e. how much it costs to R&D + implement) has been so poor that many people/organizations ditched it.