Can I get a success story for ClickTale or CrazyEgg from someone who doesn't have a straight-up web app?

I've been a happy $20 a month user of CrazyEgg for years prior to introducing my web application, mostly for working on the visitor-to-downloadable-trial conversion. It works wonderfully. If you search my blog you'll find a few examples of where it helped me.

Example: http://www.kalzumeus.com/2007/04/20/crazyegg-vs-google-analy...