Comment on A visual guide to selling Software as a ServiceComments−k__12yDoesn't the funnel metaphor imply that all people come to the end, just not at the same time?What they are talking about seems more like a sieve to me.−UK-AL12yThe sales funnel has been commons sales parlance for decades, its not new.Most of the stuff he talked about is not new(most established companies do it), he just put it all together on a simple guide.−digitalbase12yJust out of curiousity, what is the ideal format for this type of "simple guide" ?−k__12yI see, thank you.
Comments
Doesn't the funnel metaphor imply that all people come to the end, just not at the same time?
What they are talking about seems more like a sieve to me.
The sales funnel has been commons sales parlance for decades, its not new.
Most of the stuff he talked about is not new(most established companies do it), he just put it all together on a simple guide.
Just out of curiousity, what is the ideal format for this type of "simple guide" ?
I see, thank you.