I think it would be important for them to know it, because the market for the non-active games might be a large part of the $15B market number they quoted -- meaning that SeatGeek is targeting a smaller market than they think. Also, getting people to purchase their tickets on SeatGeek might be a sort of impulse function based on the deviation of the ticket prices; if there is a low variation on most games, people won't be motivated to play the market.
Comments
I think it would be important for them to know it, because the market for the non-active games might be a large part of the $15B market number they quoted -- meaning that SeatGeek is targeting a smaller market than they think. Also, getting people to purchase their tickets on SeatGeek might be a sort of impulse function based on the deviation of the ticket prices; if there is a low variation on most games, people won't be motivated to play the market.