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Comment on It's Time For Google To Take A Stand On Paid Linksparent

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Google's search results page blocks all crawlers (including Google) using robots.txt, so it's a moot point. Nofollow's only relevant when a page might appear in a search engine.

And isn't that convenient? Google's main kind of link-selling is unaffected by their rules, but other kinds of link-selling is disadvantaged. ("Use a standard we invented to make our job easier, or risk being frozen out of 70%+ of all search traffic.")

And similarly: "We crawl your stuff; but our search results are off-limits." Of course, anyone can block Google, but given the asymmetry in business models and market power that's not much of an equalizing factor.

I like Google and think they mean well. Individually each of these policies has a reasonable basis. But Google is now so dominant -- and the positive financial rewards they get from self-serving policies so large -- that their actions deserve close scrutiny.

(The Freud-inspired quote I led with was originally about the state; Google's influence on the net is so large that they are a lot like the net's government.)

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