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Comment on It's Time For Google To Take A Stand On Paid Linksparent

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thats easily a million dollar question; figure out how Google could flick a switch and clean their index with out noticeable false positives - I think they would hand you a check :)

* i would assume that the problem parallels with spam emails. i think webpages offer more clues to what the page is about than emails though.

I would argue that it is orders of magnitudes more complex.

Spam passess a single toll gate on the way to each user. You have an address book with contacts and previous conversations and a whole pile of data about previous 'known good' emails in the inbox.

Spam filtering has gotten pretty good. A lot better than google at filtering out 'bad' search results.

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