These bundles of keywords are generally pretty imprecise and likely based on some of the AdSense lexicon clusters. Undoubtedly a few erroneous words, timed with something like a Coke promo or book launch or whatever would cause this kind of bump.
For example, if there was an author named John Lufthansa launching a book, that would likely also trigger a jump in the air travel trends, erroneously, as users search for just the last name.
Comments
These bundles of keywords are generally pretty imprecise and likely based on some of the AdSense lexicon clusters. Undoubtedly a few erroneous words, timed with something like a Coke promo or book launch or whatever would cause this kind of bump.
For example, if there was an author named John Lufthansa launching a book, that would likely also trigger a jump in the air travel trends, erroneously, as users search for just the last name.