Facebook and YouTube have both tried product sales with insane revenue splits and seem to have failed so far. Not sure why they are trying this again.
My guess is that most don't have 30% of gross spare when they could just link out. It's one level of egregious for Apple to do it but at least they have the stored credit cards to throw around, not really sure what Facebook is bringing to the table here.
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As logical as that sounds it's not the way it works for the "Buy Now" buttons they've been testing on Virtual Goods ads for a while now: https://developers.facebook.com/docs/payments/ads_virtual_go...
You pay to get distribution for your ad and if it converts you pay 30% of the total purchase price on top of that.
Facebook and YouTube have both tried product sales with insane revenue splits and seem to have failed so far. Not sure why they are trying this again.
My guess is that most don't have 30% of gross spare when they could just link out. It's one level of egregious for Apple to do it but at least they have the stored credit cards to throw around, not really sure what Facebook is bringing to the table here.