Someone can also break into your servers and manipulate your transactions. It's our business to run a secure and reliable service. Bitcoin infrastructure is fairly complex and so the probably that you'll miss something are pretty high. Isn't it better to focus on your own business rather that spend all your time and money building and maintaining the backend piece?
Then release/sell a library. Don't expect Bitcoin users (who, especially the early adopters, are almost tautologically more likely to distrust centralized services). Library code can be audited, and guaranteed to do what it advertizes.
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Someone can also break into your servers and manipulate your transactions. It's our business to run a secure and reliable service. Bitcoin infrastructure is fairly complex and so the probably that you'll miss something are pretty high. Isn't it better to focus on your own business rather that spend all your time and money building and maintaining the backend piece?
Then release/sell a library. Don't expect Bitcoin users (who, especially the early adopters, are almost tautologically more likely to distrust centralized services). Library code can be audited, and guaranteed to do what it advertizes.
And now they have two servers they can break into?