The question I recently have asked myself was this: on these structured or productized pages, should we push the customer to a low friction gradual engagement lead generation action, or close the sale with a payment? I'm now trying out the former. Thoughts?
Which option has the most valuable result to the customer? Regardless of payment, I think delivering something that is going to really blow them away upfront is going to be the best thing... And you have alot of amazing work to do that :)
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The question I recently have asked myself was this: on these structured or productized pages, should we push the customer to a low friction gradual engagement lead generation action, or close the sale with a payment? I'm now trying out the former. Thoughts?
Which option has the most valuable result to the customer? Regardless of payment, I think delivering something that is going to really blow them away upfront is going to be the best thing... And you have alot of amazing work to do that :)