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Comment on Framer: Prototyping Toolkitparent

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As a developer I can build out an interactive prototype from designs much much faster than by just using jQuery, so I am an audience for this. Proving out interactions early is (usually) much more important than having re-usable code at the start of a project..

Our designers - who know enough code to make use of this tool - can prototype interactions from their designs without asking a developer to help them. They are an audience for this.

Are we really going to have another "why do we need this automation tool when we can do this by hand?" conversation yet again on Hacker News?

As a designer, I'd say this is correct. Many of my weeks consist of coming up with concepts, prototyping them quickly, and testing designs on users. The faster I can cycle through this, the better my designs are for users.

In other words, designers favor tools that let them prototype a high volume of designs in a short period of time. Framer lets me work faster than jQuery, and at a higher quality than tools like Axure, Fireworks, OmniGraffle, etc.

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