>take note of the "wtf is this guy talking about" downvotes you've received on this thread

I don't rely on opinion-polling to determine who is right, esp. when it comes to questions related to science.

>conversation with anyone else on the planet

On your planet, a move from 0.0001% to 0.001% would be reported as "an improvement of 1000%" No thanks.

> It's about metrics that matter and revenue.

Yes, we established long ago that it's about marketing-speak versus math.

So, since you have so many upmods, perhaps you can tell me what happens in your world when the conversion rate goes from 0% to 1%? :-)