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Yup, new technologies not providing value to the existing ecosystem is the primary issue when it comes to adoption. There's another comment below by pshin45 that discusses how hackers have become more business savvy.

I recently read the book The Wide Lens: A New Strategy for Innovation by Ron Adner that I think is the logical synthesis of these two lines of thought. It totally blew me away because it explains a shit-ton of real world technology adoption success and failures, particularly how innovations interact with their wider ecosystems. Further, it actually provides some examples of how to solve roadblocks by redistributing value among the various players in the ecosystem.

http://amzn.com/B00AKQD5M4

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