To me it's pretty obvious how it works. It's a somewhat unusual pattern, and your mind is trying to remember where it saw it before and apply some of it. (In point of fact you just saw it a few minutes ago, so that's what you're remembering - it's not a long-term thing.)
If you look carefully at the word at the end of this paragraph I can't imagine that you don't see at least some of the appropriate colors faintly in it. Google.
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To me it's pretty obvious how it works. It's a somewhat unusual pattern, and your mind is trying to remember where it saw it before and apply some of it. (In point of fact you just saw it a few minutes ago, so that's what you're remembering - it's not a long-term thing.)
If you look carefully at the word at the end of this paragraph I can't imagine that you don't see at least some of the appropriate colors faintly in it. Google.
Nope. Nothing like that. I don't see any colors in Google. Just plain old black and white. (Or black and whatever this HN background is.)
But I sure see the McCollough colors. They won't go away!