Hi Ryan, segmenting is our greatest challenge and (planned improvements aside) your experience was intended. It's the old startup adage: better to have 1,000 customers who love you than 1,000,000 who don't care.
What you're suggesting is what we call "gambling against Kayak". That's not our target market because it's not the market we can help most. We often say internally, it's not whether we can possibly help a customer, but whether we can likely help them.
Our idea to create "products" was to help segment customers into those we can help most. For example, complex trips, flying premium, using frequent flyer miles, traveling with pets, euro-city hops, etc. These are the people we can "likely" make happy and will help us grow to then target a wider audience.
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Hi Ryan, segmenting is our greatest challenge and (planned improvements aside) your experience was intended. It's the old startup adage: better to have 1,000 customers who love you than 1,000,000 who don't care.
What you're suggesting is what we call "gambling against Kayak". That's not our target market because it's not the market we can help most. We often say internally, it's not whether we can possibly help a customer, but whether we can likely help them.
Our idea to create "products" was to help segment customers into those we can help most. For example, complex trips, flying premium, using frequent flyer miles, traveling with pets, euro-city hops, etc. These are the people we can "likely" make happy and will help us grow to then target a wider audience.