Upside really is, hey! Feedback! That's what HN is good for, not finding users!
Truly and honestly, if you don't have a product that is perfect for the HN crowd as a niche, it's still important to get on the front page if you can take feedback well. It's the best you'll ever get, it actually may make or break your business. If you don't get it here, get it elsewhere and fast.
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Upside really is, hey! Feedback! That's what HN is good for, not finding users!
Truly and honestly, if you don't have a product that is perfect for the HN crowd as a niche, it's still important to get on the front page if you can take feedback well. It's the best you'll ever get, it actually may make or break your business. If you don't get it here, get it elsewhere and fast.