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Comment on Failed to delight. Post-mortem of Delight IO

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> "3. Price your service to encourage engagement."

This probably should be changed to "Make the price transparent." I read their pricing based on credits and I still don't get it.

Honestly, I am still baffled by the fact that so many startups build software for developers/small businesses without selling their software first!!!

Make a prototype, go to customers, sell it, and ask for feedback right then and there. Ask for what they want, pivot (or add features) before you have written a single line of code.

You are right. We should have tried to sell harder before building. Lesson learned. To be fair thou, we did interview about 10 companies before even prototyping to get feedback. Two of them ended up paying after we launched.

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