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“So we can tell their competitors, and they can call those companies, and the sales rep can say: “I see you’re checking out our competitor’s solution right now … why don’t you try ours as well?” That’s pure marketing magic.

"Pure marketing magic."

I'm in marketing and I understand why that might be a useful followup, but if you step out of your marketing shoes - I think I would simply find that creepy.

they worded it horribly but it would be a good time to cold call them but not mention the cometitors trial

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