I am still wondering how much Gruber gets paid by Apple for all the viral marketing he does for them. Or is he truly that passionate about Apple that it is out of free will?
Paid by Apple? He doesn't need to be paid by Apple. Have you seen his sponsorship prices[1]?
Of course part of the reason he does what he does is because it's paid off so well for him through blogging as a business. His business has been his own creation, though, and that in and of itself is quite impressive.
I don't know if every word is genuine, but one doesn't have to be on an official corporate payroll to make money through coverage/praise of a popular subject.
To answer your question seriously, he has mentioned getting early demo devices by Apple (for a couple years, he's been in the in-crowd of journalists to do so) but I sincerely doubt he's a puppet paid under the table.
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I am still wondering how much Gruber gets paid by Apple for all the viral marketing he does for them. Or is he truly that passionate about Apple that it is out of free will?
Paid by Apple? He doesn't need to be paid by Apple. Have you seen his sponsorship prices[1]?
Of course part of the reason he does what he does is because it's paid off so well for him through blogging as a business. His business has been his own creation, though, and that in and of itself is quite impressive.
I don't know if every word is genuine, but one doesn't have to be on an official corporate payroll to make money through coverage/praise of a popular subject.
To answer your question seriously, he has mentioned getting early demo devices by Apple (for a couple years, he's been in the in-crowd of journalists to do so) but I sincerely doubt he's a puppet paid under the table.
[1] : http://daringfireball.net/feeds/sponsors/