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Comment on Dan Ariely: At $61K a Year, College Is a Bargain

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"Of a million MOOC users, the study found that only an average of half of those registered for a course ever viewed an online lecture for that course. And only 4 percent ever completed the course."

I wish I could get 4% of all my visitors to convert!

That's not 4% of visitors, that's 4% of people who went through your signup process.

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