There is a perception issue every consumer asks themselves when encountering a purchase decision, "if you're so smart why aren't you rich?"
This applies to every situation.
For investors it's "if you are so good why couldn't you find a way to get someone I trust to vouch for you?"
For a cheap product, it's "if it's so good why is it so cheap?"
If you can't find a way answer the variation of this question in your situation, you will undoubtedly hit a brick wall in selling to that person.
For startup ideas its ," if its such a good idea why doesn't it exist." This is actually why questions like "why now" or "what makes you different" or "how do consumers solve this problem now, without your solution" are commonly asked...
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There is a perception issue every consumer asks themselves when encountering a purchase decision, "if you're so smart why aren't you rich?"
This applies to every situation. For investors it's "if you are so good why couldn't you find a way to get someone I trust to vouch for you?"
For a cheap product, it's "if it's so good why is it so cheap?"
If you can't find a way answer the variation of this question in your situation, you will undoubtedly hit a brick wall in selling to that person.
For startup ideas its ," if its such a good idea why doesn't it exist." This is actually why questions like "why now" or "what makes you different" or "how do consumers solve this problem now, without your solution" are commonly asked...
If your so...why aren't you...