Gross; you're hiding the credit card requirement until after I've made an account.
As a customer, I would abandon your site faster than anything, no matter how slickly you'd done the presell.
And yes, I tried making an account. It's very jarring to suddenly be hit with a credit card wall to actually do anything in the trial. A free trial where I give you my credit card number isn't free. I don't feel this is going to help your conversion rates.
"A free trial where I give you my credit card number isn't free."
It is when you aren't charged for anything. It's basically a way to qualify a (future) customer.
...Also, what paywall were you hit with when creating the account you mentioned above? Right now, you can create an account and activate your timed trial without entering anything in. After 11 days, I send out an email stating "If you don't plug in your credit card soon, your account will be deactivated."
Comments
Gross; you're hiding the credit card requirement until after I've made an account.
As a customer, I would abandon your site faster than anything, no matter how slickly you'd done the presell.
And yes, I tried making an account. It's very jarring to suddenly be hit with a credit card wall to actually do anything in the trial. A free trial where I give you my credit card number isn't free. I don't feel this is going to help your conversion rates.
"A free trial where I give you my credit card number isn't free."
It is when you aren't charged for anything. It's basically a way to qualify a (future) customer.
...Also, what paywall were you hit with when creating the account you mentioned above? Right now, you can create an account and activate your timed trial without entering anything in. After 11 days, I send out an email stating "If you don't plug in your credit card soon, your account will be deactivated."