The results are small. 2% change in something that is fluctuating anyways is minor - the numbers are unimportant, a 2% change does not qualify as big results.
Joel, you need to check out Google Website Optimizer. It tells you when the change is proven. I'd love a 2 minute change to result in a 2%+ in conversion.
Comments
The results are small. 2% change in something that is fluctuating anyways is minor - the numbers are unimportant, a 2% change does not qualify as big results.
Joel, you need to check out Google Website Optimizer. It tells you when the change is proven. I'd love a 2 minute change to result in a 2%+ in conversion.