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Well put. Over the last few months we've come to a conclusion that we'll measure the product's success through the ability to earn a customer referral (stolen from Ecquire's Paul DeJoe). Prviously, it's been 'get fucking launched', and 'build a UI that doesn't make me want to punch my screen'.

Baby steps...

Well, it does not sound like a very big picture goal, unless you are leaving something out. Without a big picture goal, "outstanding" success seems very unlikely.

Take care.

One thing that helps me when I'm doing hard things is to keep in mind that the difficulty I'm experiencing is one of the things keeping everyone else out.

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