I'm a technological specialist. I can build you, but I am not that great at HTML 5, CSS, Graphic Design, etc.

I have a Wordpress blog right now that sucks, and frankly I'm terrified at the thought of making changes to it because Wordpress was never designed for maintainability. Hard-corded absolute URLs in the database are the kind of malpractice that is endemic in IT, and make it very hard for me to copy my blog to test.myblog.com, upgrade to a new version of Wordpress, then change my theme.

(For any system I develop for a customer, on my own account, having development, staging and production servers is an absolute requirement)

I'm afraid of FUBARing my old blog if I upgrade my Wordpress because Wordpress has pluginitis.

I suppose I could switch to some other blog software, but now there are so many options I could spend two months just screwing around with different blog packages.

What I really want is something that cuts through the complexity. I could hire a local webdev shop to do a blog or CMS customization for me around $3000, and expect to put hours into requirements work, or I could buy a product like this for $50 a year and figure that's worth one hour of my time spent reading documentation for yet another off-brand blog.